In The Borough Lambeth

General information

We believe a better borough can evolve through the combined efforts of your local businesses and community’s working together to achieve common purpose a better place to live, work, and visit. Here at in the borough we are a business and community Incubator helping small local business achieve the support they need from the local people around their business. We also believe that the way we do things with the local environment helps business and the local people create a unique ecosystem of resources, inspiration, and collaboration to grow their local community through in the borough and make a positive impact to the local economy. By Joining our diverse community and collaborators it helps inspire, connect, and enable each borough of London to develop in a unique way that is full of support for both businesses and community’s alike.

WHY COMMUNITY IS IMPORTANT
People are passionate about where they live. We focus on helping them improve their local community, by bringing local business and local charities together this in turn helps their surroundings. The prosperity of each community relies upon the success of local causes. The biggest advantage in our opinion, is that you are helping everything that surrounds you, to grow. we strongly believe in working with the local community’s as much as possible, because in doing so it will help small businesses and local projects flourish online. This in turn will then help them become established and bring more money in to the local economy, which ultimately benefits everyone. We are also looking at ways in which we can give back to each of the 33 boroughs of London. We will also be looking for local projects to sponsor from our company profits we will also be looking to our business members to help raise possible funds with this. We think it’s better to be able to communicate to people on a face to face basis where ever possible, especially with people who may be involved in community projects and who feel far more comfortable talking to someone in person so where we can we will be active in each borough talking to the local people and letting them know about the in the borough platform.
LOCAL CHARITIES LOCAL CAUSES LOCAL BUSINESSES
FOR A BETTER COMMUNITY

CHARITIES
The internet makes it much easier to raise awareness of important issues, though many local charities simply don't have the money or skills to develop websites of their own. It has become clear to us that local fundraising needs a helping hand. That is why intheborough.com, Aims give them a platform in which not only helps small charities to engage with their local communities but also build long-term support from local people and businesses as well as give them a chance to raise funds, or get sponsored by a local business or even in the borough. We believe in Raising awareness for local charitable causes or local community groups and do our very best to make this one of our core focuses. That’s why we are proposing our services to them free of charge.

BIG BANNER ADDS ON OUR SITE IN THEIR LOCAL BOROUGH AND A VIDEO PROMTION

EVERY PENNY COUNTS
CHARITIES NEED COMMUNITY SUPPORT

POWERFUL ADVERTISING FOR LOCAL BUSINESS

Local businesses are the backbone of our economy and shopping at local businesses is much better for the economy of your community than using large chains or faceless superstores. A strong culture of buying locally is the foundation of a sustainable local economy. Research has shown that spending £10 with a local independent shop, means up to an additional £50 goes back in to the local economy. Additionally, researchers have found that for every £100 pound spent at a local business £68 on average goes back into the local community compared to just £48 when buying from big box retailers. The shop owners you give your money to when you buy from local businesses are also the same people that go to your local pub or café so will circulate the money throughout the community and help your local area thrive.
When you shop at, and invest, in your local businesses you help create more jobs in the local community. Did you know that small local business is largest employer nationally and provides jobs to the residents of our communities? In some areas local employers are actually more likely to pay better wages and provide better benefits for their workers.
Shopping at the local high street is also a much more rewarding and satisfying experience for customer compared to trawling through massive superstores confused about where everything is. Your high street is usually only a few minutes away so a quick walk down to the shops is a lot more stress free than driving round and round a multi-story car park trying to find a parking space. Shopping local also provides a much more independent shopping experience. Local shops stock an inventory based on their own customer’s choices rather than national fashion trends so you can buy what you want rather than what someone tells you to want.
Local business owners will provide a much better quality of service because they are passionate and they really do care about their customer’s satisfaction. Local shop owners are much more likely to go above and beyond the call of duty when it comes to their customers, whether this means your local baker putting those extra hours in so they can customize your cake exactly how you wanted it or your local butcher throwing in those last few sausages for free when you don’t quite have enough change to pay for everything.
Local high streets are home to those amazingly diverse and quirky little shops that will stock the ‘where did you get that’ jewellery as well as all the other fun products you just can’t find anywhere else. In order for these local businesses to be able to compete with each other they must find their own style and identity in order to stand out so they choose products based on their own personal interests rather than a national sales plan. This makes local businesses ideal for finding that unique and personal gift that is perfect for the ones you care about.
They help build communities/ community identity
Communities are defined by the businesses along the high street and the personalities of the owners who run these shops. A high street filled with vibrant shop fronts is the perfect place to meet and interact with the local community. This is exemplified by local cafes, craft shops and bookstores who try to stimulate custom by hosting events such as knitting clubs and book discussions. Not only this, but these events have a dual nature as they can also act as a catalyst for increased community spirit and identity. Furthermore, the shop owners you interact with are the same people who run the local kids football team or organise charitable events in the community. So supporting local businesses helps you support your friends and neighbors.
Local businesses invest more into charities and the community.
Buying locally also means that you are indirectly supporting your own community because local businesses are known to be much more generous in terms of giving back to their own community. Researchers have found that non-profit organisations receive on average 250% more support from small businesses than they do from large businesses. Local businesses are often heavily involved with community events and supporting local causes because they live in the local area and are just as interested in helping and pushing for improvement in the community as you are!
It has been found that using local business is also much more environmentally friendly than shopping at large corporations. Small independent businesses source locally and use less packaging than large retailers. This reduces their global footprint as they require less transportation costs and pollution, and leads to far less waste which only goes to fill up landfills. Added to this, local businesses are predominantly within walking distance or within easy access of public transport whereas large megastores tend to be situated on the fringes of many towns. This means that by shopping locally you can do your bit in saving the environment by reduced car use, leading to less air pollution and cleaner communities.

In the borough gives businesses the opportunity to put themselves in front of locals that are living or visiting their borough and even sell their products directly online via our ecommerce platform. This is a great way for local business to be supported more by the community around them and attract more local customers. All shoppers want to know what’s happening in their community and who’s within it. Our high impact, targeted advertising is aimed to gain business maximum exposure within local communities. Supplying local people helps to reduces business costs as well as helping to create a more loyal customer base that now more than ever is so important to small independent businesses.