TOAST

General information

Established in West Wales in 1997 by Jessica and Jamie Seaton, TOAST has grown from loungewear and nightwear to become a unique lifestyle brand renowned for its thoughtful contemporary design and ability to reenergise traditional textiles. In 2015, CEO Suzie de Rohan Willner joined the company and is leading the brand’s recent turnaround in partnership with founders Jessica and Jamie Seaton. Over the past 24 months, TOAST has relocated the design team from Wales to London and appointed a talented team including a new Head of Design. This has allowed TOAST to maintain its individuality whilst improving design, quality and fit. Today, TOAST is a highly creative, forward looking company that strives to encourage a more thoughtful way of life. With a large online following at www.toa.st, 12 shops throughout the UK, offices in both London and Swansea and concessions in 14 John Lewis stores, TOAST plans to open further retail locations later this year and is preparing to go international.